Procurement Power: What Commercial Furniture Buyers Must Understand About the Wholesale Market in 2024
The landscape of commercial furniture procurement has shifted considerably over the past several years, shaped by supply chain disruptions, evolving buyer expectations, and the growing sophistication of direct-to-consumer channels. For businesses, hospitality operators, and design firms making large-scale purchasing decisions in 2024, understanding the structural differences between wholesale and direct-to-consumer models is no longer optional—it is a competitive necessity. This analysis examine